AI Insights · Timothy · July 2025
Top 5 Delivered Meal Kits and Specialty Foods Apps in Germany: Q2 2025 Performance
Explore the performance trends of the top meal kit and specialty food apps in Germany during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the performance of the top delivered meal kits and specialty foods apps on a unified platform in Germany showed varied trends in downloads, active users, and revenue. The data, sourced from Sensor Tower, provides a comprehensive view of the market dynamics.
HelloFresh: Meal Kit Delivery experienced fluctuating weekly downloads, with a peak of approximately 7.6K in the first week of April and a low of 5.3K in early June. The app maintained a substantial user base, though there was a noticeable decline in weekly active users from 510K to 423K over the quarter.
Vivino: Drink The Right Wine saw consistent weekly downloads, averaging around 2.3K, with a slight drop towards the end of June. Revenue for Vivino showed a steady increase, peaking at $1K in the final week of the quarter, while weekly active users decreased from 90K to 70K.
CrowdFarming had a modest download rate, with a notable spike to 1.9K in mid-June. The app's active user numbers remained stable, hovering around 32K throughout the quarter.
Factor_ Prepared Meal Delivery demonstrated a gradual increase in weekly downloads, reaching 787 in early June. Active users showed a similar upward trend, rising from 3.1K to 3.7K by the end of the quarter.
Hawesko - Wein mobil kaufen had a decline in weekly downloads, dropping from 547 at the start of April to 179 by the end of June. Active users, however, showed resilience, peaking at 4.9K mid-June before a slight dip to 4.2K.
For more detailed insights and analysis, visit Sensor Tower to explore how these apps are shaping the market in Germany.